Where geography and cartography meet storytelling and discovery.

We love maps.

Welcome to For The Love Of Mapping.

We map to better understand change in all its beauty – whether it’s environmental, ecological, technological or commercial.

We work creatively and with precision.

A little about us

We are Tom and Nick, two old friends with a shared love of maps and a fascination for the use of mapping technology to help address contemporary challenges.

Dr Thomas Potter has worked in the field for 15 years and holds an MSc in GIS, a PhD in remote sensing and has worked as geospatial consultant for several years.

Nick Hunt boasts almost 20 years of leadership experience, both in the corporate world and, more recently, as an entrepreneur. He is a strategist, a coach, a People, Planet, Pint host and a trustee and NED for many businesses and organisations. He loves turning ideas into an impactful plan.

Together we offer a unique combination of scientific expertise, technical proficiency and creative vision paired with ‘big picture’ thinking and commercial realism.

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  • In the field

    This week I’m in the Cotswolds with CENTA (Central England NERC Training Alliance) and For The Love Of Mapping for the annual ‘Field TRiPP’. It’s a week-long residential in which first year researchers get to…

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  • I love what I do…

    …and I love what we do at For The Love Of Mapping! My highlight of the week was delivering three days of tailored GIS training to the CENTA (Central England NERC Training Alliance) DTP, supported…

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  • A busy start.

    It’s been a very busy and rewarding first few weeks in business. In fact, we’re quietly stunned at just how rapidly the first shoots of the business have unfurled. So, what have we been up…

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  • We’re in business!

    Welcome to For The Love Of Mapping Limited, and thanks for popping by. In autumn 2025, my friend Nick and I set-up For The Love Of Mapping (or ‘FTLOM’) to share our love for maps…

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